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Small Business Advertising: How To Win Clients On A Budget

When I got self-employed in the beginning of 2015, I was dedicated to starting my small business as a Marketing Consultant for small service companies. I did have a lot of time on my hands and obviously quite a good marketing knowledge, but I didn‘t have a big network I could rely on for constantly

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What is Marketing Sparring?

The term “Sparring” has its origin in the boxing sport Sparring is the most important part of the training of every boxer. That‘s where he learns the real fighting. Sparring is more than hitting and defending. That‘s where he notices what works and what doesn’t. That’s where he can focus on issues he urgently needs

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Why you need a unique selling proposition (USP)

IF YOU ARE FACING THESE ISSUES, YOU NEED A USP: Do you hardly experience any growth in your business? Do you struggle with getting new clients and projects? Do you find it hard to say on the point what your company is actually doing? Did most of your Marketing actions fail up to now? Do

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